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Author Topic: From WOTC to Hasbro...  (Read 12856 times)

Jam The MF

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From WOTC to Hasbro...
« on: January 18, 2022, 05:22:36 PM »
The President and COO of WOTC, will soon be leading Hasbro as CEO.

When upper management at WOTC, is promoted to be upper management at Hasbro...

Obviously Hasbro is completely onboard with the direction WOTC has taken.

Hasbro is not about to change WOTC's trajectory.
« Last Edit: January 19, 2022, 11:17:54 PM by Jam The MF »
Let the Dice, Decide the Outcome.  Accept the Results.

Omega

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Re: From WOTC to Hasbro...
« Reply #1 on: January 18, 2022, 05:49:03 PM »
This has been going on since Hasborg absorbed WOTC.

Time and again Hasbro has given WOTC projects only for WOTC to botch it in ways small, or more often, big. And they seem to never learn from this that they should not be letting WOTC handle projects outside CCGs and RPGs and even these WOTC consistently screws up sooner or later.

Hasbro making a WOTC employee a Hasbro one may be because that person has worked on Hasbro projects before. Or it could be Hasbro again not learning that the scorpion will sting you eventually. Or they are getting progressively infiltrated by the SJW cult. With these two companies you never know anymore.

Could be all of the above.

THE_Leopold

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Re: From WOTC to Hasbro...
« Reply #2 on: January 19, 2022, 09:05:26 AM »
WOTC's profits have gone through the roof with their licensing of IP and brand to other companies.  I do not have the portfolio sheet in front of me to rattle off the exact number but WOTC's growth in licensing reoccuring revenue was light years ahead of what it's book sales were.  WOTC's costs for licensing a property are small and they recoup a huge amount of cash and that looks very good on profit sheets. I also believe that WOTC was one of the few companies under Hasbro that had significant growth hence why the CEO of WOTC went to become the CEO of Hasbro: Fiscal success.

This pattern is similar to what Disney is doing with Marvel and Marvel Comics. Comics are utter trash but the IP and licensing profits are where the money is so Disney is just fine with letting SJW brigade run comics into the ground as long as the movies, tv shows, and other forms of media continue to generate net positive cash flow.
NKL4Lyfe

Omega

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Re: From WOTC to Hasbro...
« Reply #3 on: January 19, 2022, 06:40:30 PM »

This pattern is similar to what Disney is doing with Marvel and Marvel Comics. Comics are utter trash but the IP and licensing profits are where the money is so Disney is just fine with letting SJW brigade run comics into the ground as long as the movies, tv shows, and other forms of media continue to generate net positive cash flow.

Then they ran it into the dirt and sales are starting to drop and reviews are starting to be increasingly less flattering.

How long they can ride the IP train is right now iffy. And without the RPG t back it they lose a portion of their customer base and lose the main source of recognition.

jhkim

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Re: From WOTC to Hasbro...
« Reply #4 on: January 19, 2022, 09:59:16 PM »
I was confused about what this thread was about and the news was hard to find. It might help to give a link or something by way of explanation. In case anyone else was in the same boat:

Quote
Chris Cocks, who served as president and chief operating officer of the company’s Wizards of the Coast and digital gaming division, has been promoted to the top leadership position. He will take over the post from interim CEO Rich Stoddart on Feb. 25.

https://www.cnbc.com/2022/01/05/hasbro-taps-chris-cocks-as-new-ceo.html

Jam The MF

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Re: From WOTC to Hasbro...
« Reply #5 on: January 19, 2022, 11:09:05 PM »
I was confused about what this thread was about and the news was hard to find. It might help to give a link or something by way of explanation. In case anyone else was in the same boat:

Quote
Chris Cocks, who served as president and chief operating officer of the company’s Wizards of the Coast and digital gaming division, has been promoted to the top leadership position. He will take over the post from interim CEO Rich Stoddart on Feb. 25.

https://www.cnbc.com/2022/01/05/hasbro-taps-chris-cocks-as-new-ceo.html


Please forgive my failing to link to the story.  I thought this crowd would have picked up on the story already.

The President and COO of WOTC, will soon be leading Hasbro as CEO.
« Last Edit: January 19, 2022, 11:18:44 PM by Jam The MF »
Let the Dice, Decide the Outcome.  Accept the Results.

Ratman_tf

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Re: From WOTC to Hasbro...
« Reply #6 on: January 20, 2022, 02:07:08 AM »
The President and COO of WOTC, will soon be leading Hasbro as CEO.

When upper management at WOTC, is promoted to be upper management at Hasbro...

Obviously Hasbro is completely onboard with the direction WOTC has taken.

Hasbro is not about to change WOTC's trajectory.

What do we know about this Cocks *snicker* guy? This sounds like typical upper management stuff.
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Jam The MF

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Re: From WOTC to Hasbro...
« Reply #7 on: January 20, 2022, 04:13:25 AM »
The gist of the thread, is that the person who will be running Hasbro really soon; is the same person who was leading WOTC as they undertook the wokification of D&D 5E, the rewrite of their past content, and the demonization of traditional D&D lore.

In the past, I've seen posts suggesting that Hasbro probably has WOTC on a tight leash.  Suggesting that they wouldn't allow WOTC to alienate their biggest fans.  Uhhhh.... Their new leader isn't going to turn around and condemn what was done under his own leadership.  The course is set.  It's full steam ahead.  Woke, here we come!!!
Let the Dice, Decide the Outcome.  Accept the Results.

S'mon

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Re: From WOTC to Hasbro...
« Reply #8 on: January 20, 2022, 04:36:18 AM »
The gist of the thread, is that the person who will be running Hasbro really soon; is the same person who was leading WOTC as they undertook the wokification of D&D 5E, the rewrite of their past content, and the demonization of traditional D&D lore.

In the past, I've seen posts suggesting that Hasbro probably has WOTC on a tight leash.  Suggesting that they wouldn't allow WOTC to alienate their biggest fans.  Uhhhh.... Their new leader isn't going to turn around and condemn what was done under his own leadership.  The course is set.  It's full steam ahead.  Woke, here we come!!!

I dunno. WoTC has done very well since 2016, but it's not the uber-Woke stuff that sells like hot cakes. I think Cocks will focus on branding & licencing, not on pushing Wokeness into everything at Hasbro. And WoTC will keep on doing what it's doing as long as it makes money. But if the Woke starts noticeably hurting profits it will get pulled back, as has happened at Disney.

Omega

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Re: From WOTC to Hasbro...
« Reply #9 on: January 20, 2022, 05:04:24 PM »
In the past, I've seen posts suggesting that Hasbro probably has WOTC on a tight leash.  Suggesting that they wouldn't allow WOTC to alienate their biggest fans.  Uhhhh.... Their new leader isn't going to turn around and condemn what was done under his own leadership.  The course is set.  It's full steam ahead.  Woke, here we come!!!

Who has said Hasbro has WOTC on a tight leash? All evidence is the diametric opposite.

Now Hasbro has indeed put WOTC on a very tight financial leash whenever they screw up enough that it hurts Hasbros wallet. This I know from talking to some former staff. But they seem to suffer chronic amnesia and eventually forget that with WOTC failure is the only option. WOTC can not stand success and will sooner or later kill the goose that lays the golden eggs not to get the eggs but because the goose laying golden eggs is a bad thing.

tenbones

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Re: From WOTC to Hasbro...
« Reply #10 on: January 20, 2022, 05:16:37 PM »
Cocks is the guy spearheading the "D&D as Lifestyle" for casual gamers.

I think he's doing really well. Given the fact that neutering what D&D was to being the McDonalds of TTRPGs is no small feat. But it also speaks precisely to what D&D is and will be going forward.

It should surprise *no one* here.

Mistwell

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Re: From WOTC to Hasbro...
« Reply #11 on: January 20, 2022, 09:51:58 PM »

This pattern is similar to what Disney is doing with Marvel and Marvel Comics. Comics are utter trash but the IP and licensing profits are where the money is so Disney is just fine with letting SJW brigade run comics into the ground as long as the movies, tv shows, and other forms of media continue to generate net positive cash flow.

Then they ran it into the dirt and sales are starting to drop and reviews are starting to be increasingly less flattering.

They literally just had the second biggest movie ever, and that in the midst of an epic meltdown in that movie industry otherwise. I mean, I know people love to bloviant bullshit here but you're so astronomically full of shit on this topic.

Mistwell

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Re: From WOTC to Hasbro...
« Reply #12 on: January 20, 2022, 09:54:25 PM »
The gist of the thread, is that the person who will be running Hasbro really soon; is the same person who was leading WOTC as they undertook the wokification of D&D 5E, the rewrite of their past content, and the demonization of traditional D&D lore.

Almost everything they did involved MTG.

I mean what is so fucking hilarious about this thread is people who routinely claim, "Get Woke Go Broke" is a real thing are simultaneously trying to argue that WOTC - which has done INCREDIBLY well in recent years, far better than Hasbro itself - is also too woke and going broke because of it.

I don't even think you fuckers keep track of which positions you take anymore.
« Last Edit: January 20, 2022, 09:56:12 PM by Mistwell »

Skullking

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Re: From WOTC to Hasbro...
« Reply #13 on: January 21, 2022, 11:16:38 AM »
Takes a cock to lead a company full of them.

DefNotAnInsiderNopeNoWay

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Re: From WOTC to Hasbro...
« Reply #14 on: January 21, 2022, 04:40:05 PM »
The gist of the thread, is that the person who will be running Hasbro really soon; is the same person who was leading WOTC as they undertook the wokification of D&D 5E, the rewrite of their past content, and the demonization of traditional D&D lore.

Almost everything they did involved MTG.

I mean what is so fucking hilarious about this thread is people who routinely claim, "Get Woke Go Broke" is a real thing are simultaneously trying to argue that WOTC - which has done INCREDIBLY well in recent years, far better than Hasbro itself - is also too woke and going broke because of it.

I don't even think you fuckers keep track of which positions you take anymore.

Spoiler: They don't keep track, and they also don't care if they're correct or not, they just want a place to put their own special brand of incel virtue signalling and this place offers it for them.

I routinely come here to get a full bore view of what is being said in unmoderated disussion groups and I am frequenly entertained by the dumbest fucking takes in the world by doing so such as all the bitching and crying over how things are going woke and how they somehow think that their insular reactionary bubble clearly MUST represent the majority opinion even in the face of proof that WotC and D&D is doing better as a gaming brand than literally any other gaming IP in history with the sole exception of Pokemon... which WotC is also responsible for kickstarting.